In developing HqO’s app, my background in brand identity was key. Utilizing strategic color and typography, I aimed to ensure the app not only facilitated essential functions like building access and lunch ordering, but also enhanced daily work life through exceptional design and usability.

The challenge involved collaborative efforts with product teams and engineers. It was essential to design adaptable views and templates that catered to a diverse range of clients, from corporate entities to landlords, and accommodated various building types.

The solution lay in the marketing and design. By experimenting with color schemes, logo placements, and button shapes, I created a suite of app designs that felt personalized yet cohesive, offering a visually appealing and intuitive user experience.

The end result was a greatly enhanced user experience with HqO. The app has become an indispensable tool in the workplace, streamlining daily interactions and functions with efficiency and style.