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HqO Brand Collateral

Visual Brand Storytelling

Industry: Commercial Real Estate

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Project Timeline: 2021 – 2022

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Role: Senior Graphic Designer

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Industry: Commercial Real Estate ˚ · • . ° . Project Timeline: 2021 – 2022 ˚ · • . ° . Role: Senior Graphic Designer ˚ · • . ° .

Strategically developed a cohesive visual design system, ensuring a consistent brand presence across all mediums and collateral.

  • Exploring the creation of HqO's brand collateral was a journey where visual design met storytelling. It was about bringing the essence of our workplace experience app into every visual element, from trade show backdrops to social media banners.

  • Developing a unified, compelling brand identity across diverse marketing materials was the task at hand. This meant creating a consistent visual language that worked everywhere, from infographics in our eBooks to detailed brochures showcasing workplace experience data.

  • I employed a cohesive design strategy that not only aligned with HqO's brand ethos but also brought it to life across all collateral. This strategy was crucial in designing content for multiple blog series, ensuring each piece resonated with our brand's voice.

  • The outcome? A strong, consistent brand presence that perfectly resonates with our target audience. Every piece of collateral, whether promoting the same message or tailored slightly differently, speaks volumes about the HqO brand story.


 

 

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